A boutique consulting firm serving professional services firms, start-ups, and F500 companies

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Mission:

"Willow Mura sits at the intersection of helping companies to drive growth and increase profitability by building a solid strategic foundation and reducing waste through rigorous analysis".

Willow (wil-low) noun: 

Represents: 
Strength. Stability.
Structure. Growth. Harmony.
 

Mura (mu-ruh) adj:

Japanese term signifying unevenness and irregularity. In business, waste reduction is an effective way to increase profitability.

What can Willow Mura do for your business?

Interim CXO roles 
CRO, CMO, CSO, CPO, COO
 

*Revenue Strategy
*Marketing Strategy
*Corporate Strategy
*Product Strategy
*Commercial Ops Strategy 
*General Management 

Growth Strategy
Digital Transformation

*Business Development
*Strategic Partnerships 
*Market Expansion
*Industry Strategy
*Product Design
*New Product Development
 

Business Case Development

*Go-to-Market Strategy
*Competitive Analysis
*SWOT Analysis
*Market Sizing (TAM/SAM)
*Business Case Modeling 
*Strategic Planning 

Digital Marketing
 

*Ecommerce
*Email Marketing
*Performance Marketing
*MarTech /
SaaS Evaluation

Customer Relationship Marketing (CRM)

*Lead Generation
*Acquisition Marketing
*Retention Marketing
*Loyalty Marketing 

Brand Management

*Brand Activation/ Events
*Content Marketing
*Public Relations
*Social Media

Uncover Customer Insights 

*Customer Experience (CX)
*Voice of Customer (VoC)
*Business Operations
 

Identify Profit Opportunities 

*Pricing/
Promotions Strategy 
*Revenue Leakage
*Cost Inefficiencies

Establish Key Performance Indicators

*Customer Analytics
*Financial Analysis
*NPS/CSAT/CES

Why should I choose Willow Mura for my consulting needs?

Industry Specialties:

Travel

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Financial Services / FinTech

Hospitality

Retail

Consumer Electronics

Telecommunications

 

Mobile Technology

 

Digital Media

 

Gaming

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Sports

 

Spa/Wellness

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Weddings

 

depth of field photography of man playing chess

Let's talk

If you would like to discuss your company's growth or profitability needs, please reach out for a free consultation using the button or link below.

Contact Me